City Hall Park urban development

City Hall Park in São Bernardo do Campo occupies a position of strategic significance in the metropolitan region of São Paulo. After an in-depth urban design study to explore the potential of this extensive area, the design organizes the site into a series of islands dedicated to leisure and performance: all activities that turn the area into a ‘performative landscape’, or a neighbourhood that engages locals and visitors in participatory activities. The master plan consists of five programmatic anchors: creative industries, automotive industry, film, technology, and performance. The anchors are closely related through innovation and research and provide the basis for strategic and economic cooperation for the metropolitan region.